Someone is doing it. The someone is Jack White. And the "it" he's doing is something that no one else can seem to do in mainstream pop culture. Be as ridiculous and creative as he wants to be, not watering down his product (we'll turn the other way in some cases) and still manages to have a rabid audience.
In other words, I really fucking love this guy. Enjoy one the best performances on a talk show, ever.
Is it just me, or does Meg look like someone I know?
By the way, I also love dailymotion due to their under the radar streaming videoness that NBC doesn't censor the shit out of.